Maybe it's because they believe them winning might save the coach's job.
It seems as the OP has never played sports at a high level. Coming from a person who has played a sport at a professional level, you never don't play to win and always get excited when you do.
It seems as the OP has never played sports at a high level. Coming from a person who has played a sport at a professional level, you never don't play to win and always get excited when you do.