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DirecTV / Cable & NFL Sunday Ticket

flintsilver7

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Now that I've been thinking about it this monopoly on NFL games is getting really annoying. It's about more than exclusivity. For example, Yankees games are shown on the YES Network, which is a pain, but as far as I know you can get the YES Network on just about any cable provider. Compare that to DirecTV, which not only is a niche market (about 10% of households use it) but you have to pay for the NFL package on top of that. So in effect if you want NFL, you're required to pay for DirecTV as well. If you like DirecTV, then that cost is transparent, but if you don't then it's just an added cost.

I don't know if the NFL is at fault or DirecTV - I'm more inclined to think it's the NFL. DirecTV is paying for its success in essence - without Sunday Ticket, they lose a lot of their attractiveness. Not that it matters, since as a niche market they will not lose a substantial amount of business. Other satellite providers do just fine without Sunday Ticket. The NFL, for all its complaints about ticket sales and revenue, is doing absolutely nothing to help itself by extremely limiting its viewing market. The broadcast games are generally not very good, and the best out-of-market matchups (like the game of the week) are usually not shown.

Consumer advocates, I would've thought, would be all over this. Cable companies can easily file a suit if they know their consumer base would be interested in the package (and who wouldn't be?). I don't think they would encounter much difficulty since DirecTV has demonstrated its ability to set the pricing of the NFL package at its own will.

I think it would be a huge improvement to allow cable companies to offer the NFL package. Cable companies would have to pay for the rights, so the NFL would still get its money. DirecTV would be forced to lower its price to compete and provide a more attractive package without the huge exclusive NFL package. While cable monopolies generally exist locally, they still need to be competitive with satellite pricing.

Basically, without the drive to improve, there is no real free market and service providers (the NFL, DirecTV, or whatever) will eventually become complacent and offer a product of continually declining quality.

On another note, DirecTV poses a lot of problems for somebody like me. I wouldn't consider myself out of the mainstream by any stretch. For example, I do not have a land line. This is becoming more and more popular. The average person wants internet connectivity. Mobile phones are in many cases a necessity in today's world. Without a land line, internet comes in the form of cable, the current most efficient way of delivering low-cost high-speed internet to end users. Switching to satellite and maintaining this type of setup requires not only the satellite service, but a separate DSL service as well. If you want DSL service, you need a phone line as well since nobody offers naked DSL. (The definition of "hidden charge." As I said, an increasing number of people have little need for a land line, but it's required for DSL. You don't see that on your DSL bill, but try it on anyway.) This means that alot of people end up benefitting from the Sunday Ticket crap - Verizon (partnered with DirecTV), DirecTV (obviously), and the NFL.

Where are consumer advocates when you need them? NFL Football is the crown jewel of American sports, and the most popular as well. It makes next to no sense to have it exclusively dealt via a service that many people can't get due to housing locations or other restrictions.
 
Get over it already. DirecTV bought exclusive rights to the Sunday Ticket. Nothing illegal. The cable companies could have banded together and outbid them but they didn't.
 
zENGER said:
Umm? I get it here in VA on cable.

Im guessing thats NFL NETWORK not the Sunday Ticket. he is talking about the Sunday Ticket
 
You can get all of the broadcast football. NFL ticket adds more games that before it you could not get, as well as an extra 5 games in HD. Is it a monopoly, yes but call your service provider and tell them to bid it up. In fact if the NFL was smart they would license it to each major provider as a payperview service and maybe just make it cheaper to DTV as they were the high bidder. I have season tickets and NFL sunday ticket. I thinkit is nesacary for me due to fantasy football, and trying to see as much as i can to pick up on nuansces of the game.
 
You can get directv and direcway on the same dish. I believe they give you a good price if you get both.
 
I beginning to hate the NFL way of doing business. For instance, every time the get a new deal with DirecTV for more and more money, who really pays that money. We do.

The cost of the football package initially was around $120 a few years back. Now they're asking for $220. It's only a matter of time before it balloons to $500 or beyond. The amount of greed is sickening. As fans we reward them with intense loyalty and in turn they nickel and dime us every chance they get.
 
MikeO said:
Get over it already. DirecTV bought exclusive rights to the Sunday Ticket. Nothing illegal. The cable companies could have banded together and outbid them but they didn't.

I bet marketing people love you. You just take anything they throw at you?
 
flintsilver7 said:
Basically, without the drive to improve, there is no real free market and service providers (the NFL, DirecTV, or whatever) will eventually become complacent and offer a product of continually declining quality.

I have been getting the NFL package for 6 years with DTV and every year they make it better and add new features. Plus they give you all the local pregame shows like Coaches shows, etc. that you would not get out side that market.

flintsilver7 said:
On another note, DirecTV poses a lot of problems for somebody like me. I wouldn't consider myself out of the mainstream by any stretch. For example, I do not have a land line. This is becoming more and more popular. The average person wants internet connectivity. Mobile phones are in many cases a necessity in today's world. Without a land line, internet comes in the form of cable, the current most efficient way of delivering low-cost high-speed internet to end users. Switching to satellite and maintaining this type of setup requires not only the satellite service, but a separate DSL service as well. If you want DSL service, you need a phone line as well since nobody offers naked DSL. (The definition of "hidden charge." As I said, an increasing number of people have little need for a land line, but it's required for DSL. You don't see that on your DSL bill, but try it on anyway.) This means that alot of people end up benefitting from the Sunday Ticket crap - Verizon (partnered with DirecTV), DirecTV (obviously), and the NFL.

You can get DSL without paying for phone service. All though I don't know why dsl is required for dtv? It's true you need a line in you house but you do not need to pay for phone service. And even if you did it will still most likely be cheaper then internet from the cable company.
Directv does not require you to have a phone line to get service. You just lose some convience if you don't have one, ie. you would have to order PPV's by phone or on the web instead of the remote.
Also if you make enough stink and get to a manager you can get the NFL package without having basic service.

Cable has it's benefits as does Directv. If it wasn't for the nfl package I am not sure which way I would go, but the NFL package makes the choice easy for me. There was a time when I couldn't get DSL where I lived so I had cable because you get a huge discount on the internet if you have cable service also. At that time I only carried the NFL package with no service from dtv
 
The truely unfair part is that many, many, many, people such as myself are unable to even get a chance at being gouged. My house is surrounded by trees, and is thus unable to even have a shot at getting any sort of signal.

I can't say that I blame DirecTV for keeping the exclusive contract at all costs. I'd say about 70% of their customers who have Sunday Ticket would not have DirecTV if it were available via another provider. A large majority of the subscriber base IMO would be lost if other providers were allowed access to Sunday Ticket.

That said, I think it is incredibly foolish of the NFL to restrict access to a niche market such as DirecTV. The fact of the matter is that cable tv is a much larger market, and it would benefit the NFL greatly in spreading it's popularity. This year, I am faced with the terrific situation of having 0 Dolphins games on TV. That is not good for the NFL no matter how you slice it.

I would think the NFL would be more creative in it's business deals. A solution of charging a set amount, plus a % of the profits would seem a smart business decision to me. Sure, you're going to get $700 million a year for 5 years from DirecTV if you want to keep the content exclusive... but is $100 million each from 5-6 cable providers + other satellite providers + a % of profit deal really that much worse? You get the benefit of a dramatically increased viewer base, and you make potentially more money. I don't see why they keep agreeing to exclusive deals... it just bad business.
 
I have DirecTV just for the ticket. I have cable tv hooked up to all my other 8 tv's in the house. It is just too expensive to pay for all those sat boxes to completely switch to DTV.

I wish there was a way to change it, but it is a monopoly. They talk about letting you buy each game at $20. I'd do it, because in Jax, when the home team doesnt sell out, the phin game is on regular tv (and thus blacked out of DirecTV.) I paid $165 or something last season to watch like 6 games.

This season, with us not on national tv ever, it will be more worth it.
 
I just wish we could get it over here..

I would pay big money to be able to watch games. (other than the one a week that the NFL decides we should watch)
 
jaxdolfan said:
I have DirecTV just for the ticket. I have cable tv hooked up to all my other 8 tv's in the house. It is just too expensive to pay for all those sat boxes to completely switch to DTV.

I wish there was a way to change it, but it is a monopoly. They talk about letting you buy each game at $20. I'd do it, because in Jax, when the home team doesnt sell out, the phin game is on regular tv (and thus blacked out of DirecTV.) I paid $165 or something last season to watch like 6 games.

This season, with us not on national tv ever, it will be more worth it.

Not to mention that the Jags covered much of their seating to avoid future blackouts.

Are you going to the preseason game in Jax? I am moving to St. Augustine next month and I'll probably go to that game.
 
I believe that the prices are set by both, since the price of the NFL sunday ticket would be the same, however Cable and Satelite television prices are different.
 
phinphanphrommi said:
The truely unfair part is that many, many, many, people such as myself are unable to even get a chance at being gouged. My house is surrounded by trees, and is thus unable to even have a shot at getting any sort of signal.

I can't say that I blame DirecTV for keeping the exclusive contract at all costs. I'd say about 70% of their customers who have Sunday Ticket would not have DirecTV if it were available via another provider. A large majority of the subscriber base IMO would be lost if other providers were allowed access to Sunday Ticket.

That said, I think it is incredibly foolish of the NFL to restrict access to a niche market such as DirecTV. The fact of the matter is that cable tv is a much larger market, and it would benefit the NFL greatly in spreading it's popularity. This year, I am faced with the terrific situation of having 0 Dolphins games on TV. That is not good for the NFL no matter how you slice it.

I would think the NFL would be more creative in it's business deals. A solution of charging a set amount, plus a % of the profits would seem a smart business decision to me. Sure, you're going to get $700 million a year for 5 years from DirecTV if you want to keep the content exclusive... but is $100 million each from 5-6 cable providers + other satellite providers + a % of profit deal really that much worse? You get the benefit of a dramatically increased viewer base, and you make potentially more money. I don't see why they keep agreeing to exclusive deals... it just bad business.

I had diectv before the ticket! That was just an added (BIG) perk!
 
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