NFL looking to sell a stake in the NFL Network, (Salary Cap implications?) | FinHeaven - Miami Dolphins Forums

NFL looking to sell a stake in the NFL Network, (Salary Cap implications?)

Mark_J

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So it looks like the NFL has taken a pretty big hit from Cord-Cutters (those people moving to 100% streaming platforms rather than sticking with Cable TV) and have lost 4 million subscribers. In addition they have announced that they will only be carrying 7 games this year once Amazon takes over Thursday Night Football. Other than actual football games there doesn't seem to be a huge attraction to the NFL Network as a channel to watch.



Looking for a partner to take over a big chunk of their own media platforms could mean a reduction in revenue directly impacting the Salary Cap, it also doesn't account for people that have just stopped watching the NFL altogether.(let's not make this political).

So the point of this thread is, do you think the Salary Cap next year will have as big of an increase like everyone is hoping? Or considering how technology is constantly changing and with the NFL not being a tech company do you think the NFL will struggle to capitalize on the streaming market and start to lose some revenue? If so how would that impact our next few years with so many young players looking for salary increases?
 
So it looks like the NFL has taken a pretty big hit from Cord-Cutters (those people moving to 100% streaming platforms rather than sticking with Cable TV) and have lost 4 million subscribers. In addition they have announced that they will only be carrying 7 games this year once Amazon takes over Thursday Night Football. Other than actual football games there doesn't seem to be a huge attraction to the NFL Network as a channel to watch.



Looking for a partner to take over a big chunk of their own media platforms could mean a reduction in revenue directly impacting the Salary Cap, it also doesn't account for people that have just stopped watching the NFL altogether.(let's not make this political).

So the point of this thread is, do you think the Salary Cap next year will have as big of an increase like everyone is hoping? Or considering how technology is constantly changing and with the NFL not being a tech company do you think the NFL will struggle to capitalize on the streaming market and start to lose some revenue? If so how would that impact our next few years with so many young players looking for salary increases?
I’m no expert on the matter, but I am pretty sure the NFL still gets paid regardless of the platform people watch. For example, Amazon is paying the NFL $1B per year for the next 11 years just to have the rights to Thursday night football. If anything you could think of it like the stores that are closing physical locations and moving to at home/online only; they are cutting the dead weight to maximize profits.
 
This will not affect the NFL business side at all.
 
Don't think this will have any affect on the salary cap. But once Directv's Sunday Ticket ends after the 2022 season, that should have a huge impact on the cap. Whoever gets those rights will pay big time dollars.
 
Don't think this will have any affect on the salary cap. But once Directv's Sunday Ticket ends after the 2022 season, that should have a huge impact on the cap. Whoever gets those rights will pay big time dollars.
If the NFL is smart they would start to offer up streaming packages for all fans to make things more accessible
 
I’m a bit confused, not a tech guy here, but even if someone is streaming they are streaming to find the NFL Network..

I guess my question is How is the NFL Network suffering?
 
I’m a bit confused, not a tech guy here, but even if someone is streaming they are streaming to find the NFL Network..

I guess my question is How is the NFL Network suffering?
The NFL Network was offered in a lot of basic Cable TV packages so if you for example subscribed to a Mediacom package the NFL Network could come with it and you could easily watch it. When people stopped using Cable TV such as Mediacom and went to Hulu, Netflix, Amazon directly a lot of those services did not have the NFL Network available.

I’m no expert on the matter, but I am pretty sure the NFL still gets paid regardless of the platform people watch. For example, Amazon is paying the NFL $1B per year for the next 11 years just to have the rights to Thursday night football. If anything you could think of it like the stores that are closing physical locations and moving to at home/online only; they are cutting the dead weight to maximize profits.

As for the revenue, there is a big difference between what Amazon does with the NFL and what the NFL is looking to do with the NFL Network and even the NFL.com site. Amazon pays the NFL for exclusive rights to stream games, what the NFL is doing now is looking for a tech partner to manage their media properties. Big difference, they are going to have to pay this tech company either directly or with revenue sharing. Now maybe those platforms managed better increase revenue or maybe they don't either way its going to cost the NFL more to provide them.
 
The NFL Network was offered in a lot of basic Cable TV packages so if you for example subscribed to a Mediacom package the NFL Network could come with it and you could easily watch it. When people stopped using Cable TV such as Mediacom and went to Hulu, Netflix, Amazon directly a lot of those services did not have the NFL Network available.



As for the revenue, there is a big difference between what Amazon does with the NFL and what the NFL is looking to do with the NFL Network and even the NFL.com site. Amazon pays the NFL for exclusive rights to stream games, what the NFL is doing now is looking for a tech partner to manage their media properties. Big difference, they are going to have to pay this tech company either directly or with revenue sharing. Now maybe those platforms managed better increase revenue or maybe they don't either way its going to cost the NFL more to provide them.
Yup your right, I went all streaming it was a bitch to find out what app I had to have to watch the network, Hulu, sling, YouTube tv, none of these big streaming services carry it and that’s because the NFL didn’t want to be a part of an easy package, thank you
 
If the NFL is smart they would start to offer up streaming packages for all fans to make things more accessible
Oh, they're smart enough.

Outsourcing (via contract) is probably far more profitable (and less headache) than setting up their own huge advertising/marketing, and streaming departments.
 
I watch it all the time. I drive bartenders nuts turning it on so I have it on in the background when I'm having a beer. I don't know how anyone doesn't;t have it as one of their top 4 channels if they are a true NFL football fan. Plus, where are you going to get that level of info in a casual setting to help you have a more rounded base of knowledge for things like fantasy?
 
Oh, they're smart enough.

Outsourcing (via contract) is probably far more profitable (and less headache) than setting up their own huge advertising/marketing, and streaming departments.
The NFL already has massive advertising and marketing capabilities. The streaming department is the unknown, that would be an area of expansion for them in an area where they are not experts yet to hire a company to handle that for them will not come cheap.
 
Yup your right, I went all streaming it was a bitch to find out what app I had to have to watch the network, Hulu, sling, YouTube tv, none of these big streaming services carry it and that’s because the NFL didn’t want to be a part of an easy package, thank you
I have the NFL Network with YoutubeTv.
 
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