Jeff Ireland is a creep. That's why I want him gone. This is still an entertainment first business, and threatening year round. The odds of winning a title are so low I'd like a classy charismatic person in charge, providing updates or wisecracks when appropriate.
Bobby Beathard was a joy to listen to, with the boyish charm. Long after his Dolphin years, when he was with the Redskins, I saw him at Howard Jones Memorial Field when I was a student at USC and walked out to greet him, sensing an opportunity for a column in the Daily Trojan. Beathard talked to me openly for an hour while we watched the USC practice, providing great quotes and plenty of off-the-record stuff regarding the Dolphins -- "They don't get any push on that side." When Roy Firestone tried to barge in and interrupt as if I wasn't there, Beathard politely told him to wait a half hour, that he was already occupied with an interview. I particularly enjoyed our exchange when Firestone wobbled away. Beathard: "What's his first name, anyway? Me: "Roy." Beathard: "Good, that's what I called him."
Can you imagine anything like that from charming Jeff Ireland? I don't mind arrogance from someone who has earned it. Ireland soils the fan experience, and forges a reputation as a jerk, with no accomplishments as a backdrop.
More than anything, I don't respect sports execs who scorn the media and don't understand how to use it for benefit. It's like Shannon as opposed to Golden.
Besides, Ireland has made numerous blunders, all by his lonesome. There's no hint of special ability. He signed Columbo and tried to hitch this franchise to Kyle Orton for $9 million.
I'm not going to overreact to one apparently successful draft any more than I pay too much attention to last week's result. That's bar stool gullible.