There was a bunch of advertising this year before the season started that just said "Lights Out" with the letters like the lakers logo. I didnt know what it meant until opening night. Just the court has light to focus on the game. When I went to game vs. the Griz they turn off all the lights and play the lights out video. After the starting lineup is announced then just the court lights up and thats it. Pretty good idea.
Lights Out Video
http://www.nba.com/media/lakers/lights_out_banner.gif
This year, the Lakers are coming out strong. Young. Hungry. Team.
This season the Lakers are a tribe, battling opponents each and every game.
It’s going to be a journey, and everyone can go on it with them. The Lakers are ready.
There is the new, players like Radmanovic, rookies like Farmar, Kobe's number.
There is the continuum, Lamar will dominate, Kwame will flex, Luke will flow.
And all of them will play as a team.
It’s going to be an exciting season, and you won’t want to miss a game.
STAPLES Center will be transformed to bring the focus back to the game.
In the past, lights were so bright everywhere that attention from the court drifted.
This year, the focus is the game.
This season, it's Lights Out.
It's our building, it's how we play, it's what we do.
It's Lights Out.
October 31st, 2006